Chupa Chups

Concept creation and ideations for the first-ever Chupa Chups store in the world located in Mall of the Emirates (Dubai). The interactive Chupa Chups Room will house an array of brand favourites since its inception and new products alike, inducing nostalgia amongst millennials all while creating curiosity between Gen Z and teeny boppers, through new themes interactive screens and limited-edition products introduced every two weeks within the store.

The Chupa Chups Room Store – Mall Of Emirates (Dubai)

Installation for Halloween in Mall Of Emirates (Dubai)